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Digital strategy for "luxury" fonts
Given the multitude of discussions about marketing fonts (often, a luxury product). https://www.nngroup.com/articles/luxury-terrible-ecommerce/2 -
Re: What is a font for most people and just about the type industry of this time.
Whilst everyone in the type world needs to prepared that even a very high-quality font can go unnoticed, there is a remarkable and supportive global community. Long before 2022, I sought the help of…2 -
Font pairing across writing systems
Are there good articles about "off-the-shelf" font pairing between writing systems? For instance, brand approaches to font pairing text hierarchies in Latin, Arabic, and Greek (display, tex…1 -
Re: Variable fonts, axes values
A few reflections… 1. Is it better/kinder to be disagreed with directly, or be welcomed into a club that back-pats freely? Action often rests on the individual, and it can takes years (decades) to he…2 -
Re: Is i18n the web-safe minefield of the 2020s?
Yes, meaning that Arabic, Greek, Hebrew, Cyrillic, etc are all system fonts.1
